
Generative Content Studio
Founded by Industry Pioneers to Leverage Growing Needs in Content Production
Our Services
CUSTOM STILL & VIDEO CONTENT
Marketing and advertising content created by the best visual effects artists in the industry—powered by our generative AI multi-platform pipeline. We create both people and products with unmatched realism and scalability.
LIBRARY & EVERGREEN CONTENT
Rebuild rights-managed images and video libraries for long-term usage. Avoid costly and endless rights renegotiations for commercial content across apparel, pharmaceutical, and entertainment industries.
KEY ART & MARKETING CONTENT FOR FILM & TV
Leverage existing footage from film and BTS to create marketing materials without requiring additional availability from talent— delivered with expert quality control that’s made us industry leaders for 20 years.
Who We Are
Luca was founded by vfx, commercial and still photography industry veterans to leverage generative AI to address the growing opportunities and challenges in content production.
Luca’s AI-assisted productions deliver the same high-quality assets companies demand while reducing costs and delivery timelines.
Security
Luca employs the most advanced infosec protocols in the industry.
All content is stored on proprietary servers.
Content is proprietary to each project and all rights are retained by content owners.
Human Touch
While AI can produce remarkable images, it often lacks the nuanced understanding of context and subtle human features that real celebrities possess. Human intervention in the quality control process ensures that the final images accurately reflect the unique characteristics of each talent.
By finishing and QC’ing images with real humans, we safeguard the integrity of our creations and uphold a standard of excellence that AI alone cannot achieve.